“PENGARUH  PRODUK TERHADAP MINAT BELI KONSUMEN (STUDI KASUS DI TOKO RISMA FASHION KECAMATAN PEUSANGAN KABUPATEN BIREUEN): THE INFLUENCE OF PRODUCTS ON CONSUMER BUYING INTEREST (CASE STUDY AT RISMA FASHION STORE, PEUSANGAN DISTRICT, BIREUEN REGENCY)”. Jurnal Ilmu Adminsitrasi Bisnis, vol. 9, no. 1, Mar. 2026, pp. 20-24, https://doi.org/10.51179/v9i1.3367.