“PENGARUH  PRODUK TERHADAP MINAT BELI KONSUMEN (STUDI KASUS DI TOKO RISMA FASHION KECAMATAN PEUSANGAN KABUPATEN BIREUEN): THE INFLUENCE OF PRODUCTS ON CONSUMER BUYING INTEREST (CASE STUDY AT RISMA FASHION STORE, PEUSANGAN DISTRICT, BIREUEN REGENCY)”. 2026. Jurnal Ilmu Adminsitrasi Bisnis 9 (1): 20-24. https://doi.org/10.51179/v9i1.3367.