PENGARUH  PRODUK TERHADAP MINAT BELI KONSUMEN (STUDI KASUS DI TOKO RISMA FASHION KECAMATAN PEUSANGAN KABUPATEN BIREUEN): THE INFLUENCE OF PRODUCTS ON CONSUMER BUYING INTEREST (CASE STUDY AT RISMA FASHION STORE, PEUSANGAN DISTRICT, BIREUEN REGENCY). Jurnal Ilmu Adminsitrasi Bisnis, [S. l.], v. 9, n. 1, p. 20–24, 2026. DOI: 10.51179/v9i1.3367. Disponível em: https://journal.umuslim.ac.id/index.php/jiab/article/view/3367. Acesso em: 18 sep. 2026.